📅 Date & Time: Friday, 21 November 2025, 10:00–13:00 (EET / UTC+2)
🏛️ Venue: University of Helsinki, Viikinkaari 1, Biocenter 3, Lecture room 2402
💻 Hybrid Format: Join us onsite in Helsinki or online

About the Masterclass

The Masterclass in Sustainable Business Models invites participants from academia and business to explore what the future of business could look like within planetary boundaries. Together, we will challenge current systems, rethink value creation, and discuss how business can become a force for positive impact.

The session will be facilitated by Xenia Duffy (zeal) and hosted by the 4InnoPipe2 project, in collaboration with the 4InnoPipe2 course.

Agenda: Business Modelling for a Future within Planetary Boundaries

☕ 10:00 – Introduction & Morning Coffee
Key discussion topics:

• What will future business models look like?
• What happens after capitalism?
• Are we reinventing colonialism – or truly aiming for decolonization?
• How will we (re)generate value?
• Who will the world be safe and just for?
• How can we make a positive impact for all?

Contact

For more information, please contact:
Titta Pirkola at titta.pirkola@helsinki.fi
Project Leader, 4InnoPipe2 project

Registration

Participation is free of charge, but registration is required.